When, Where, and How Does Leadership Coaching for Innovation Work—and Why Is It More Effective Than Traditional PD?

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We’re all familiar with the typical rhythms of professional development: workshops, webinars, maybe a conference or two. While these experiences can spark ideas, they often fall short when it comes to real, lasting transformation. That’s because true change doesn’t happen in a single day. It happens over time, in context, and through trusted relationships.

That’s where Leadership Coaching for Innovation stands apart.

This service isn’t confined to a training calendar or a specific time of year. It’s designed to be timely, responsive, and completely flexible to meet your needs. Whether you’re preparing to launch a new initiative, struggling with implementation, or still brainstorming your vision, the coaching adapts to your pace, not the other way around.

You choose the cadence. Some leaders engage in weekly or bi-weekly conversations during high-stakes moments. Others check in monthly as they build toward a bigger shift. What matters most is that it’s ongoing, not a one-and-done session. The work evolves alongside you.

And where does it happen? Wherever you are. Leadership Coaching for Innovation can be delivered virtually, one-on-one, so your coach can meet with you in your space and schedule. No travel. Or, we can come to you, wherever you feel comfortable. Again, make the best out of your time and resources, and just how you like it.

In my conversation with MASB’s Don Wotruba on the MiSoundBoard podcast, we talked about how this coaching model offers something that traditional PD simply can’t: internal accountability and external sustainability. It helps you think through problems, generate new ideas, and—most importantly—stick with it. The coaching relationship provides a space for honest reflection, real-time course correction, and a rhythm of learning that supports long-term transformation.

When you’re leading change, timing matters. Support matters. Having someone who’s just for you, at just the right time, matters most.

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Dr. Tovah Sheldon

Dr. Tovah Sheldon is currently a School Design Strategist for Michigan Virtual. For more than 20 years, Dr. Sheldon has served education as a teacher, professor, administrator, researcher, leadership coach, and consultant across pK-12 and higher education. She has a passion to cultivate constructive relationships, bring innovation to spaces that are managing complex change, and support implementation of evidence-based practices that promote equity and opportunity for all. Her demonstrated expertise ranges from curriculum, instruction, and assessment to professional development, capacity building, strategic planning, and system’s iteration for growth and sustainability. Dr. Sheldon has also served on various boards from within her community of Jackson and across the state of Michigan. Dr. Sheldon earned her Ph.D. from Michigan State University in Curriculum, Instruction, and Teacher Education.

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